You might already be familiar with old-school e-mail marketing, it’s the very traditional way to send details about our product to a group of people. But what makes a difference now? Well, marketing strategy changed now. We don’t send a marketing message to a random group of people because that just ends up in a spam folder; we acquire data through a big advertisement company to find out who your potential customer is.
These data are very particular targeting not only interested customers but even covering a specific area, age group, etc. With this strategy, you can increase the number very easily. It may sound simple but it’s not because there are so many types like Email Newsletters, Acquisition Emails, Retention Emails, Promotional Emails, etc. Finding the right way of marketing to the right person at the right time takes calculation.But GrowMyBusiness will take care of these complex numbers for you.
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